Adding Value Through Art
Founded in 2022 as an independent subsidiary of ALDAU Developments, ADD Art aims to foster a nurturing environment for creativity, innovation, and collaboration between the company and the local art scene. ADD Art has been achieving this through the team’s extensive experience in arts management and curation, complemented by ALDAU Development’s diverse spaces, facilities, properties, and networks that serve as channels for creative expression. ADD Art offers artists at various stages of their careers opportunities such as art symposiums, artist residencies, site-specific commissions, workshops, and exhibitions, among others.
Where Creativity Shapes Destinations
ADD-ART is more than an initiative—it is a movement that breathes life into every ALDAU Development project. By seamlessly integrating contemporary and cultural art into hospitality, real estate, and commercial spaces, ADD-ART creates immersive environments that inspire and engage. From large-scale exhibitions and artist retreats to the ALDAU Art Promenade and curated installations, ADD-ART serves as a platform where local and international artists connect, collaborate, and showcase their vision.
A Canvas Without Limits
From open-air sculptures to curated gallery exhibitions, ADD-ART transforms ordinary spaces into extraordinary experiences. The ALDAU Art Promenade serves as an ever-evolving outdoor gallery, where art lovers can explore mesmerizing installations, live performances, and cultural festivals. This dynamic approach to art ensures that creativity is not confined to walls but instead becomes part of the environment itself.
Empowering Artists, Enriching Communities
ADD-ART is dedicated to nurturing artistic talent and fostering a creative ecosystem. Through artist residencies, retreats, and collaborative workshops, it provides a platform for both emerging and established artists to showcase their work. By supporting creative minds and embedding their art into ALDAU’s world-class developments, ADD-ART enriches communities and brings people closer to the transformative power of artistic expression.
Events & Symposiums
HCCW Preview Events
ALDAU Development Lights Up Hurghada With the First Edition of ALDAU International Art Festival
Collaborations, Bootcamps & Workshops
Art Fairs